A chat with Jennifer Ames, a $100 million real estate agent

by Joe Zekas on 10/1/12

By the end of August Coldwell Banker’s Jennifer Ames‘ sales for the year passed the $100 million mark. That’s a milestone rarely achieved by a Chicago agent, and even more rare among agents who work on individual transactions rather than developments.

I recently sat down for a chat with Jenny about how she’s achieved that success, and how she handles it. I heard a few things that surprised me – including the extreme scarcity of townhomes for sale in Lincoln Park. I was shocked to learn that Jenny does her own photography – an aspect of her extensive marketing program that’s received much positive commentary.

NOTE: My firm handles print advertising for Coldwell Banker and for Jenny Ames.

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