Lakeshore East welcomes I-GO into rewards program

In this video (a companion to last week’s entry on car sharing), we discuss how the innovative program fits into Lakeshore East, a master-planned high-rise development at 400 E South Water St.

Vanessa Casciano, community relations director with Magellan Development Group, joins Rich Kosmacher, business development manager with I-GO Car Sharing, to discuss the genesis of the partnership.

Magellan incorporated I-GO, the Chicago-based nonprofit car sharing service that operates about 165 fuel-efficient cars around the city, into its Magellan Rewards program. This initiative – extended to both homeowners and apartment renters at Lakeshore East – provides incentives and discounts to dozens of stores and services around the city.

Related posts:

1. Lakeshore East: "The area is pretty addictive"
2. Talking to home buyers at Aqua at Lakeshore East
3. Construction checkup: Aqua and The Parkhomes at Lakeshore East
4. Lakeshore East: A new city within a city
5. Explaining Magellan's RentBUY program