Tag: Advertising
Top 20 ways YouTube apartment tours are better than live tours
Covid-19 left apartment communities unable to conduct on-site tours and scrambling to find ways to show their apartments virtually. Without having [...]
Luxury Living Chicago’s new twist on deceptive rental service ads
The Illinois Real Estate License Act prohibits "blind advertisements," i.e. ads that do not contain the name of the broker licensee that placed th [...]
Will 2015 be a year of apartment deals and discounts?
The downtown Chicago apartment market added more than 2,000 new rental apartments in 2014.
The rental market showed surprising strength last y [...]
YoChicago reaches record numbers in July
According to our server logs, YoChicago had 104,196 unique visitors in July. That's the first time we've passed the 100K mark in a month, and it r [...]
Is master bedroom a racist, gender-biased phrase?
Back in the mid-90s the Department of Housing and Urban Development issued proposed guidelines for bringing enforcement actions for violations of [...]
Don’t act on agent-placed ads with no broker named in them
An individual by the name of Michael Gutierrez has been and is running multiple ads in the Housing Wanted section of Craigslist, claiming he's in need [...]
Was Was, Then, Final a simple oversight?
This is a partial screen cap of an e-mail just received from a major brokerage firm. Am I the only one who saw a familiar acronym embedded in it? [...]
Check out Chicago Magazine’s Real Estate Look Book
Chicago Magazine's Real Estate Look Book is a multi-media advertising program for luxury homes that combines print, online, e-mail and social medi [...]
An easy way to clean up Craigslist apartment ads
Management companies, individual property owners and legitimate real estate brokers can quickly and easily clean up the mess that the apartment locato [...]
Is the CAR Board setting a bad example on ethics?
The Realtor Code of Ethics requires Realtors to be truthful in their dealings with the public. One specific injunction is that they not use profession [...]
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