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ChicagoDowntown / Loop

The rent now sign on SoNo is so no more

Aerial view of SoNo, Chicago

The bright red RENT NOW sign atop SoNo, 860 W Blackhawk, has been a fixture in the Clybourn Corridor sky for about a year. The sign solicited renters for SoNo East, the adjacent 324-unit apartment tower at 840 W Blackhawk. The sale of SoNo East closed late last year, extinguishing the rights to retain the ...

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Posted by Joe Zekas on January 16, 2013
North ShoreWinnetka

Is Sheridan Road in Winnetka that kind of neighborhood?

Sheridan Rd, Winnetka

There are certain types of signs you see only in certain types of neighborhoods. Sheridan Road in Winnetka, where I encountered the above sign, isn’t the type of neighborhood where you’ll typically find signs like that. In neighborhoods where you do, you’ll also often find signs like these: I get the same message from all ...

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Posted by Joe Zekas on July 16, 2012
ChicagoDowntown / Loop

The hard-to-miss signage for SoNo East

SoNo East Chicago

The honking RENT NOW! sign for SoNo East apartments, 840 W Blackhawk St, is atop SoNo West. It’s hard to miss even from points that are miles away. Below are some recent shots from 1157 W Diversey, 629 W Deming and 2850 N Sheridan. The on-site signage is even more difficult to miss. The south ...

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Posted by Joe Zekas on May 23, 2012