Redfin real estate listings clusters

OK, Redfin has my attention. In the old days (you know…yesterday), a home search that covered too broad a price range or home style or area would result in an annoying message about how Redfin could only map 500 properties at one time.

Now the site lumps homes into clusters; those clusters grow and cover more ground as you zoom out, or split apart and cover small sub-neighborhoods and mini-markets as you zoom in; it’s only after you’ve narrowed your criteria or zoomed in very closely that you see individual listings pinpointed on the screen. Hover over any cluster, and you get a breakdown of the types of homes for sale, their price range, and an average price. If you use Safari or Chrome, you get some fun animations with all this, to boot.

According to Redfin’s corporate blog, the site “dynamically sizes and locates the clusters based on a real-time survey of listings in the area. As a result, we never show an out-of-date view of the listings in an area,” but it’s still not clear how Redfin decides where one cluster ends and another begins. (What sets that 186-home cluster highlighted above from the cluster of 82 immediately south?) Because of that, I don’t know how much value they have as market snapshots, but I’m willing to play around with them and find out.

Comments ( 3 )

  • Hey Joseph,

    Thanks for writing about our clustering release; we’ve been very excited about it. The clusters are indeed dynamically generated based on your results, and we try to cluster up the ones that are closest to each other on the map. As a result, I agree that they probably aren’t the best “neighborhood snapshots”; they’re more to give the user information as they browse without having to click down into a cluster. For neighborhood snapshots, I’d recommend our neighborhood pages. As an example, our page for The Loop is here:

    http://www.redfin.com/neighborhood/35157/IL/Chicago/The-Loop

    And you also see a view of The Loop stats when you search for it off to the right of the map here:

    http://bit.ly/b4Zxbj

    Cheers,
    Sasha.
    VP Engineering, Redfin.

  • I like this…but are there any plans to add a $/SF to the cluster? Then I’d like it even more.

  • @Wilson: it’s a good idea; I’ll add it to the stack to consider. In general, I think we could polish up that tooltip dialog if we gave it some more time. There’s some wasted space, and we could make it much more visual, I think. Thanks for the feedback!

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