The elegant in the room

After “unique,” elegant is one of the most indiscriminately-used words in the real estate language. I’ve often thought that others find the word as annoying as I do, but don’t communicate that to real estate agents. It remains the elegant in the room.

I’ve taken to suggesting to real estate agents that the word is little used among people not in the business, and that many people react to it as I do. My real estate agent co-sponsors for NorthfieldBuzz, Coldwell Banker‘s Bonnie Larson and Linda Martin, disagreed and we engaged in an ongoing riff on the topic as we drove through parts of Northfield today.

To test my theory, I asked several people we met along the way about their reaction to the word “elegant.” Their responses were, I have to say, humbling and elegantly phrased. I couldn’t find anyone who agreed with me.

This video is part of our sister company‘s “Northfield project,” an exploration of the use of freely-available Web sites to provide a richer overview of micro-sized real estate markets for home buyers and sellers. The project’s basic building blocks are a social networking site, NorthfieldBuzz (currently under development), extensive use of YouTube videos (65 are available; 100s more to come) and Flickr photos (over 600 so far), a Google Sites page (stay tuned) and much more in the pipeline. If you’re interested in north-suburban Northfield, check out our efforts thus far.

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