We asked Google how the market's doing

Not so hot, says Google.

Google recently launched Insights for Search, a tool for comparing search volume for specific terms across different regions, categories and time frames.

The volume of searches for Chicago new homes peaked in March of 2005 and is currently at about 30% of peak volume. Not a promising sign for home builders. On a little brighter note, the volume of searches for Chicago new construction closely tracks the volume for Chicago new homes, and it’s ticked up recently to nearly 40% of peak volume.

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