Our ace network administrator, Matt McClure, has just compiled YoChicago traffic stats for the month of May and for the twelve months ending May 31.
We rely on Google Analytics to monitor our traffic on a day-to-day basis but look to the server logs for authoritative numbers.
We reached 41,752 unique visitors during the month of May, and 328,652 unique visitors during the twelve months ending May 31.
On a year-over-year basis, according to Google Analytics, our unique visitor count increased by 76.3%, and showed a seasonal dip of 14% over the month of April.
Our increased traffic, we speculate, is largely due to an expansion of our editorial content into rentals, a much broader market in Chicago at the current time than real estate for sale. Our apartment Lists and Maps, and our Guides have quickly proved to be popular features.