Considering all the challenges that both developers and agents face in the current housing slump, marketing a development with a tiny elevation rendering (below, at right) that scarcely resembles the actual building would seem like an unnecessary handicap, but we still see this kind of thing every day.
When I see cartoony pictures of homes that are selling for upwards of $500,000, I usually want to see if the actual building looks anything like the drab two-dimensional one in the rendering. This morning, I was curious enough about Homer Row that I got in the car and went to take some photos. If those renderings inspire the same curiosity in buyers, maybe the developer is onto something.
Mike Vesole from @properties says this townhouse development at 2455 – 2459 W Homer St in Bucktown is still under construction, but he hopes to have a model unit open within a week. Two 2,600 square-foot 4-bedroom/ 3.5-bath townhouses in the development are priced in the $490s, he says. The third townhouse has the same number of bedrooms and baths, but has 200 extra square feet of living space and is priced accordingly, in the $540s.
Vesole touts the finishes, saying there are KitchenAid stainless-steel appliances, Unico cabinets, and hardwood floors throughout. Each home also comes with a two-car garage and a private roof deck.
Vesole expects construction on all three townhouses to wrap within three weeks.