Google just added demographic data (screen shot above) to the range of information that’s reported about our YouTube channel. I was a bit surprised to see how heavily our viewership skewed male (68%) over the last 5 days. Is that because of our recent Ivanka spa video triggering views of an earlier Ivanka video?
ADDED: My initial speculation was wildly wrong. Looking at the demographics of individual videos the real surprise is that more females (52%) than males (48%) watched the Ivanka spa video. The David Hanna videos biased our demographics heavily male: those videos had a 100% male viewership according to Google / YouTube!
Are Yo videos a guy thing? Some are.
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